Blockchain Behavior Report: Asia's interest in global meta and game monetization is growing day by day.

DappRadar榜单 view 7915 2021-12-7 14:32
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区块链行为报告:亚洲对元宇宙和游戏赚钱的兴趣正与日俱增

The recent meta-globalization has received a great deal of attention not only in specific regions but also in the rest of the world. The number of gamers in Asia has grown exponentially, with the industry accounting for 60% of the world's population and gamers accounting for almost half of the world's population. Metaverse hopes to change the way we communicate, entertain, and earn money by creating a separate space.

The following is part of the Blockchain User Behavior Report series. The DappRadar report suite aims to provide users with a variety of perspectives on the blockchain industry by integrating blockchain metrics with behavioral analysis behavior. This article identifies topics from the perspective of the blockchain industry and determines the types of DeFi, NFT, and games.

Important

The blockchain meta-universe and monetization are the two topics of greatest concern in Asia, around 1.7 million times in Asian media, up 33% month-over-month.

The difference in meta edge is brought by the United States. But with a 500% increase in the number of users in India, Singapore and Indonesia, the Asian impact was greater.

Gen Z has grown again with dapps, with 18-24 year-olds experiencing the fastest growth (expected to grow 44% mo in November).

Over half a million Indians are enjoying NFT as Bollywood and famous athletes enter space.

details

Good signs point to a large audience in Asia.

The fastest growth was in Gen Z, with a 44% increase.

Gambling for traffic in November is expected to increase by 63%.

Growing interest in the meta world has fueled the growth of game monetization.

Bollywood supports the growth of the Indian NFT market

concludes

Good signs point to a large audience in Asia.

More than 1.1 million users have been connected to DappRadar since October 1st. The United States has continued to be president in recent months and is still the region with the most consumers. According to November data, traffic to the United States is expected to increase by 8% per month.

As the United States dominates the blockchain space, events happening halfway around the world show that the number of users in Asia is also increasing. For example, China is now the country with the second highest number of visitors. Despite the well-known Asian government restrictions, internet use in Asia doubled in October.

区块链行为报告:亚洲对元宇宙和游戏赚钱的兴趣正与日俱增

However, the growth of the Asian audience is not limited to China. The traces of Asia are also evident. The Philippines, Indonesia, Thailand, Vietnam and Singapore, which are associated with gaming revenue, increased their total sales by more than 33%, of which October sales in Thailand increased by 50%. Growth in Asia was offset by an 80% increase in traffic from South Korea, Hong Kong and Japan, while a 20% increase in traffic from India hung cakes. for

Overall, Asian companies are involved in this industry. New industries, crowds and a high demand for sports and technology make the region one of the most attractive places for business. This is an area that promotes “sport for money” more than anywhere else.

The fastest growth was in Gen Z, with a 44% increase.

In addition to the growing interest in Asia, perhaps the most notable expansion in the population census is age. The 18-24 year old population had the most vehicles, which was around 44% higher in October. At the same time, the number of people aged 65 and over fell by 20% compared to the previous month. As mentioned earlier, the youngest age is associated with the category of sport.

区块链行为报告:亚洲对元宇宙和游戏赚钱的兴趣正与日俱增

Maintaining visual acuity is important because factors such as age, equipment usage, and gender can influence the conduct of an industry. In the future, Generation Y and Generation Z will be key players in the development of the industry. Interaction with the digital environment will certainly be the driving force behind the development of blockchain in general.

Gambling for traffic in November is expected to increase by 63%.

A recent sports report revealed that venture capital and investment firms are increasingly on the rise in blockchain games. In 2021 alone, venture capitalists invested nearly $ 3 billion in games, virtual worlds and NFT-related projects. With the advent of winning games and the metaverse, blockchain-based games have recently dominated the news.

Channel data confirms this difference. In November, NFT's total revenues exceeded $ 675 million, more than 6% of October's total revenues. In addition, the packaging industry (the indicator of demand) also increased by 25% compared to the previous month.

DappRadar traffic acknowledged that people's interest in sport is increasing day by day. Sports-related games are up 14% from October and 63% at the end of November. At the same time, interest in NFTs declined slightly (-3%) and DeFi vehicles increased by 17% month-on-month. The game is also managed in DappRadar vehicles.

区块链行为报告:亚洲对元宇宙和游戏赚钱的兴趣正与日俱增

For Asia, play to win nothing new. However, interest in blockchain games continues to grow. The top ten are from Asia, among the top four economies in East Asia. The other countries are India and Japan, which are countries with a strong interest in sport.

区块链行为报告:亚洲对元宇宙和游戏赚钱的兴趣正与日俱增

Considering the population model of the area, the potential is enormous. According to Statista, 1.47 billion (around 45%) athletes are in the Asia-Pacific region. In addition, by 2025, millennials and millennials are expected to make up 25% of the earth's population. This public information, combined with the local economy, provides a huge market for 'play and win' sports in this region.

区块链行为报告:亚洲对元宇宙和游戏赚钱的兴趣正与日俱增

According to the updated data, the number of users who "play games for money" is expected to increase. It looks like big business has invested in the future of blockchain gaming, and the big public moment can't be ignored.

Growing interest in the meta world has fueled the growth of play-and-win games.

Thanks to the critical announcement, the Metaverse has recently become a hot topic. The results were commercial. Similar to the meta-edge concept, the virtual world game has sold 12,550 coins so far in November and has surpassed $ 78.2 million in sales to date. This is an increase of 170% to 30%, respectively, since last October.

区块链行为报告:亚洲对元宇宙和游戏赚钱的兴趣正与日俱增

America dominates in the meta world. This is not surprising, as games like Minecraft, Roblox, and Fortnite have multiple base players. Asia is the second market after domination. Fast-growing countries India, Indonesia and the Philippines, which are part of Asia's new economy, have taken an interest in sport and the industry as a whole to 'make the money'. For example, the measure of relationships in India around the Metaverse is 500% higher than in September.

区块链行为报告:亚洲对元宇宙和游戏赚钱的兴趣正与日俱增

However, the meta-world is not limited to a particular world. At the same time, interest in the Metaverse has increased by over 840% in countries like the UK, Turkey and Canada. This change is also visible in Sandbox traffic metrics, and Turkey is the third largest transportation hub after the United States and India.

Most of the countries / regions that have taken an interest in the Metaverse are the number one gaming industry in the world. Other countries have also paid for the current state of the blockchain gaming industry. The Meta Universe becomes increasingly important as real world events unfold, including the internal Sandbox beta, recent ground market metrics, and performance improvements.

Bollywood supports the growth of the Indian NFT market

NFTs play a key role in the development of 'play for money' games and meta-universes. It also shows that the good trends make Asia, especially India, an area of ​​interest in this category.

Bollywood and cricket stars have appeared in the NFT arena in recent weeks. Amitabh Bachan is one of the most powerful Indians in the world, with BeyondLife announcing four NFTs restricted to the Indian market and raising nearly $ 1 million in competition. Salman Khan of Bollywood has teamed up with Bollycoin, an India-based NFT company that aims to become a full-fledged DAO by 2022. At the same time, confirmed IPL athlete Dinesh Karthik is auctioning works by Rarible Ethereum industry animated digital art.

India is not a foreign country for trade. In previous behavioral reports, we believe India is a country with high DeFi traffic. It is very close to the Polygon project in India. Polygon is a project in India. For most of 2021, the project will be DeFi's third-largest blockchain. However, it should be noted that people are more interested in NFTs and blockchain games, and the development of the past is more realistic.

区块链行为报告:亚洲对元宇宙和游戏赚钱的兴趣正与日俱增

The impact of NFT can also occur in “play and win” games. Since these digital devices play an important role in blockchain game mechanics, NFTs will change the way toys are used and received in a virtual world with impact. It should also be noted that Polygon is developing its digital devices. NFT and the hope of games in the Indian market has been bolstered by the involvement of key companies such as Animoca Brands and the involvement of partners such as OpenSea, Decentraland, The Sandbox, Somnium Space, etc.

In short, India is poised to play a major role in the widespread use of blockchain. India's behavior in the market is worthy of our opinion, as India, the second most populous country in the world, is expected to have a population of almost 1.5 billion by 2025.

concludes

The blockchain industry is at the stage of organic expansion across all major categories. Geographically, the economy is still in the United States, but the events of the past few weeks have confirmed that the Asian economy is still growing.

India is a prime example. Before Bollywood and Cricket Celebrities entered the NFT arena, India was already seen as having an interest in NFT products and marketing. However, since the government of the Indian nobility, interest in this area has grown more than ever. Recently the Indian NFT industry is emerging with the participation of Indian celebrities, which is similar to the development of NFTs and American celebrities.

In addition, with almost half of the existing players, Asia 'play and win' in the sport and the global meta is expected to be more important. Interest in the topic has recently increased by 500%, indicating that the earth is poised to play a key role on the road to wide adoption.

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