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A few days ago, the former sake brand Kuaijishan launched a “digital winery” business on Alipay while exploring a new blockchain model based on digital retail. Based on the use of blockchain technology, Kuaiji Mountain distributes an “alcohol certification” similar to real wine, which corresponds to the electronic ID card for each bottle of wine in the winery. . Makgeolli has adapted to a new type of digital marketing tool. . Customers can purchase by searching for "Mt. Kuiji Digital Winery" through the Alipay applet, and once the order is placed, they will receive a digital wine certificate with "Information Birth Certificate" for which can be used for the good. Online delivery, online giveaways, online giveaways and other features. (Technical web)