After Junjie Lin, Adidas' "Land Purchase" entered the game deep, bringing two great blockchain metacosms to the surface.

Recently, blockchain platform game The Sandbox announced that "Adidas Originals, a subsidiary of German sportswear giant Adidas, has joined the ranks of the meta edge sandbox."

It has been reported that in Sandbox, players can earn money by completing in-game tasks and purchasing NFT. NFT assets include virtual real estate.

This is another global setup after the joint venture between Adidas Originals and Coinbase, which once again increased global popularity.Sandbox and Decentraland, leaders of the blockchain meta-universe ...

01The meta world shapes the real market.

First, we need to identify the market share of the meta-global concept, and the meta-world develops a real market.

At the end of 2020, Tencent founder Ma Huateng said Quanzhen Internet is the next battle Tencent must win.

In July 2021, Facebook founder Zuckerberg announced that over the next five years, Facebook would be transformed into a corporate metasite and renamed "META".

In August 2021, ByteDance acquired VR software and hardware company Pico for 9 billion yuan.

The meta world was created by "SF" and combined with the current development of the Internet.create another "real world" while paralleling the real world and interacting with the real world.

Blockchain technology has become the design of the future metaverse-based technology for the analysis of virtual assets and configurations in the metaverse.As a result, digital assets created around NFTs and blockchain games are still as valuable as traditional assets.

There is no denying that when the Metaverse slowly becomes a real business, the market returns and the investments below are already clear. The real reason brings two together.

Sandbox and Decentraland are the two most popular and popular works of "DeFi NFT"., the broader and more complete application of the brand "NFT Ecology", and the leader of the blockchain meta-universe.

02 ibSandbox

In early November, Sandbox not only received $ 93 million in Series B funding, but also lured Adidas Originals to "buy some land."

Based on the gaming metasite developed by the Ethereum blockchain, Sandbox's performance in viewing, collecting, discovering, and managing game characters, devices, and other NFTs is a valuable combination in sandboxing unlimited open of the blockchain meta-space. model.

LAND represents digital sandbox devices limited to 166,464 territories, each device can create its own NFT according to contract ERC-721.

Land ownership means having real estate in the Sandbox game, where the owner can create and operate the land themselves or sell it to someone else as part of a commercial enterprise.

Players can purchase land and other ecosystem assets to verify their rights to meta-space resources in the sandbox, and can even launch their own in-game NFTs and use them for commercial purposes. It manages tournaments and activities, and you can create your own games to create multiple global meta-worlds.

As such, sandbox startup is limited, and even users who don't understand the feature can create a "meta-world" based on the sandbox world by design from within the platform.

Old or young, like or pro, gamers don't play because of "skills", they play because the game is fun and entertaining.

Data shows Sandbox now has over 40 million downloads, over one million monthly users, and over $ 144 million in total product portfolio. .

These include Snoop Dogg, The Walking Dead, The Smurfs, Care Bears, Atari, and CryptoKitties, who have created voxelized versions of their world and meta-world symbols (voxel is a three-dimensional version of a pixel).

The NFT value of the virtual terrain in the sandbox also indicates an increase, and the increase in value per segment was more than five times greater.In the map method, the development of "The Sandbox" is determined as follows:

Skills: Knowledge of multiple platforms, support such as cellphones and tablets, and familiarity with various games.

Business Model: Transformation into DAO so that actors can participate in decision-making and benefit from it.

Platform Performance: Ongoing and Ongoing Sales, Maintaining Support Services, Attracting Content Developers, Improving Internal Processes, and Reaching 1 Million Users in 2 Years.

Co-op level: Complete multiple games and collaborations and design The Sandbox as your platform game. By 2023, 5,000 games will be available in the Sandbox.

As can be seen in the project above, the ultimate goal of the sandbox team is to complete the sandbox platform, the model that will be Ethereum in the blockchain meta-world.

Sandboxes have become essentially open source NFT-based metasites where the content, business, and even management are in the hands of the players, developers, and users who contribute to this virtual world.

Although announced recently, from a different perspective, Sandbox has become the go-to platform for the future blockchain meta-world platform.

03Decentraland

The main difference between Decentraland and Sandbox is that they have a blockchain history, which is similar to the fact that they are both a sandbox platform based on the blockchain meta-world, which has grown over time. very heavy. .

Compared to previous generations of Ethereum style chain games,Decentraland's gaming has improved and its finances are even stronger after DeFi gaming., and widely used in fields such as fashion and music, the integration of Big IP will make it more efficient and more efficient.

In fact, Decentraland is a new meta-world in the blockchain arena and the first VR platform built in Ethereum.

In terms of performance, Decentraland is close to the Internet meta edge, and users can benefit from designing, meeting and developing NFT and other services on the Decentraland platform.

When you buy a blockchain real estate contract, you get your own "address". In a zone, the owner has rights to the zone and can broadcast interactive conversations, from static 3D events to games.

The content is not published by anyone,At the same time, no one can prevent the owner from accessing it, this concept is the best representation of metaverse virtual reality.

Decentraland is an Ethereum-based distributed virtual reality platform and one of the NFT development projects. Players can trade and set up NFTs in a virtual world created by Decentraland, with interactions in a variety of ways.

In Decentraland, the 3D virtual space center is called LAND.Digital assets managed by Ethereum smart contracts (which can be considered NFTs).

Each region is marked with a common connection, and the owner's data is locked on the blockchain and cannot be associated with the area of ​​each region, i.e. 10m * 10m. The permanent land is the owner.

At the same time, the “address” has the tools of independence, and the owner of the space can create interactive 3D scenes and create a community of community topics or recommendations. .

often criticized,The Decentraland platform offers users a virtual world to earn money., content creators and affiliates can pay for content by creating content and versions of content, while content publishers can invite more people to participate.

Local owners with multiple “users” can promote their products through other activities by paying an “advertising fee”., Decentralized Autonomous Organizations (DAO) allow users to participate in the creation and operation of a virtual world. To solve the problem can grow, reduce business costs and increase the speed of the business.

Currently, Decentraland has established partnerships with various blockchain projects such as Aragon, Coral, District0x and others.According to official data, the evolution of Decentraland is as follows:

Intelligence: Create the first user-independent meta-world that can be integrated into future 3D interactions.

Business model: User registered users have been documented using blockchain technology to ensure scarcity and prevent breaches.

Platform Functionality: Users can buy land and become owners through the Ethereum blockchain platform.

Level of collaboration: Microsoft has supported Microsoft's Mixed Reality (MR) platform and many companies have expressed interest in joining.

According to data from Openea, in mid-November, Decentraland took the top spot with sales of over 157,000 ETH and total sales of 157,119 ETH.

04 ibContents

Sandbox and Decentraland have opened two new sites in two different meta-worlds, but they have chosen different models of dividing the virtual world into "regions". There will be more games, platforms and blockchains in the future. By collaborating, the meta-worlds we want to be reached step by step.